attention interior designers!!

by Dave Brown on August 3rd, 2009
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We have a proposition for you.

We at MIUZU are all about envisioning an experience.  To that end, we are building a collection of contemporary objects that help make an experience richer.

And…

We want to have those products visualized within stunning environments so that users can see the products in full bloom.

This has traditionally been the purview of staging designers.  This requires the use of an existing space, the acquisition of all the pieces involved, and a laborious effort in decorating that space with said furniture plus all the accessories necessary to dress it up.  And then there’s lighting….

But it’s a new world!  DIGITAL frees the imagination from many burdens.

YOUR DESIGNS:

  • show  a sensual space, befitting memorable erotic moments
  • show off your imagination
  • express a modern aesthetic
  • incorporate at least one piece from the collection featured on our site (more the better!)
  • explore the boundaries of fantasy, or
  • stick to a very “buildable” space and decoration

YOUR IMAGES:

  • edit in high rez (we may need high rez later)
  • production images should be 465 pixels x 250 pixels to suit our site layout.

PROCESS:

  • we will review your images as quickly as we can get to them
  • we will give you feedback where appropriate
  • if we choose to use it, we will embed your image in a Flash widget that will both enable click through from the image of a catalog product through to the corresponding detail page AND enable user clickthrough tracking so the buy can be traced to your image.
  • we will post the Flash widget on our site
  • if your image is the LAST image visit prior to a user’s purchase, you will get credit for helping initiate the sale
  • that credit will come in the way of a 5% of product sale payout (not on the total sale, but on the individual piece clicked on)

NOTES:

This process is in its infancy. It’s therefore inefficient and klunky.  It’ll take some time to smooth it out.  If the program really works well for all of stakeholders, then we’ll automate it so that you can do it easily yourself.  Until then, please be patient as we work through it.

Remember that the person viewing your design needs to believe what they’re looking it.  That does not mean that it needs to be a real-world space.  But the geometry needs to work.

Avoid just trying to jam products into a view in order to give them exposure and try to sell them.  Be clear on the emotional effect you’re looking to create.  If you do something exciting, unusual, sexy, erotic, or just simply beautiful, the image has a better chance of having a desirable long term commercial effect.  Go for that “wow” response.

If you want to capture a moment of fantasy, do it WITHOUT exploiting nude bodies.  At this fragile early stage, we want to be known for creative innovation and the erotic appeal of abstract form.

Make it yours!  What would turn YOU on?  Be bold and creative.  Have fun!

Here are a couple of samples of work from European designer Marlena Witek:

Marlena Witek - LoveDen

Marlena Witek - SpottedBono

Dave

ps. I just HAD to post this.  Marlena took a little extra time to spice things up (with humour):

MIUZU_crasher_squirrel

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